Specialised events offer higher returns

As the major exhibitions continue to expand in volume and in the number of events themselves clever international tourism professionals are turning to the range of smaller, specialised events. Our recommendations include:-

Moscow International Travel Workshop 01 Sept 05

Founded in 1999 these specialised, Trade-only workshops continue to be successful due to their concentrated nature, low costs and concentration of travel agents. Our principal has always been for quality rather than quantity. Visiting professionals want to have the opportunity of meeting leading Tour Operators and Travel Agents in a calm atmosphere before the large exhibitions. The workshops always attract approx 50 participants from around the world enabling hotels, regions and travel companies to offer their services in a calm workshop atmosphere. 'We supply a superb opportunity for calm business negotiations before the exhibitions' - states a member of staff from the organising company, aiGroup.

'The total costs of the exhibitions and the lack of tangible results have brought many people back to our events. They take place for just 1 day thereby concentrating the work and lowering costs!. Full details from aiGroup on www.MoscowWorkshop.com

Moscow Golf & Luxury Travel Reception 22 Sept 05

So many foreign resorts and travel companies and looking for the elusive, luxury Russian traveller. The unique Moscow Golf & Luxury Travel Reception is Russia's most exclusive tourism event. Held twice a year in the ambience of the Pushkin Museum one can meet and see elite Russian clients relaxing and meeting tourism professionals from around the world. The emphasis is on golf with a superb indoor 6 hole golf competition but luxury suppliers and event real estate specialists are now noticing the potential of this elite, invitation-only event. Further information can be found at www.EliteEvents.ru

Moscow International MICE Workshop

As the exhibition organises start to capitalise on the emerging Russian MICE business with mixed results it is good to be able to report that one very specialised event took place this year. The Moscow International MICE Workshops have been organised by MICE specialists for MICE specialists. Using the excellent facilities of the President Hotel, Moscow's first specialised International MICE event was most successful attracting 40 international participants and most Russian specialists. We have heard that the 2006 event will continue to improve whilst maintaining the principal of quality visitors rather than the masses. The date for the 2006 event should be carefully noted as space for participants is limited to just 60. Moscow International MICE Workshop 21 March 2006. www.MoscowWorkshop.com